Portfolio
Photography
Rubbermaid (RCP)
Without an Edge
Rubbermaid (RCP) needed photography captured for their marketing initiatives. RCP wanted more visual assets to promote the innovative features and benefits of their products within key segments.
An Added Edge
After securing multiple locations and models, Hardly Square storyboarded what imagery would properly showcase the utility of RCP’s products. The photos were utilized in RCP’s eLearning, print initiatives, and even displayed on a huge digital billboard in New York City’s Times Square.
Without an Edge
Rubbermaid (RCP) needed photography captured for their marketing initiatives. RCP wanted more visual assets to promote the innovative features and benefits of their products within key segments.
An Added Edge
After securing multiple locations and models, Hardly Square storyboarded what imagery would properly showcase the utility of RCP’s products. The photos were utilized in RCP’s eLearning, print initiatives, and even displayed on a huge digital billboard in New York City’s Times Square.
Without an Edge
Rubbermaid (RCP) needed photography captured for their marketing initiatives. RCP wanted more visual assets to promote the innovative features and benefits of their products within key segments.
An Added Edge
After securing multiple locations and models, Hardly Square storyboarded what imagery would properly showcase the utility of RCP’s products. The photos were utilized in RCP’s eLearning, print initiatives, and even displayed on a huge digital billboard in New York City’s Times Square.
Without an Edge
Rubbermaid (RCP) needed photography captured for their marketing initiatives. RCP wanted more visual assets to promote the innovative features and benefits of their products within key segments.
An Added Edge
After securing multiple locations and models, Hardly Square storyboarded what imagery would properly showcase the utility of RCP’s products. The photos were utilized in RCP’s eLearning, print initiatives, and even displayed on a huge digital billboard in New York City’s Times Square.
IRWIN
Without an Edge
IRWIN needed photography captured for their eLearning course on clamping. IRWIN has industry leading industrial clamping solutions, but was lacking the assets to promote the innovative features and benefits for their custom design Flash content.
An Added Edge
After carefully storyboarding what imagery would properly showcase the utility of IRWIN’s clamps, Hardly Square conducted a photography shoot in studio. We captured imagery of each step of the clamping process, while recording the actual sounds of the product. The final product was high-stimulus, custom Flash content that was highly engaging and voice narrated.
Annabel Lee Tavern
Without an Edge
Annabel Lee Tavern, a concept-driven restaurant, needed a presence on the internet that matched the presence it has in Baltimore. Annabel Lee Tavern has won multiple awards because of their food and ambiance, but there wasn’t any imagery to support these accolades.
An Added Edge
Annabel Lee Tavern isn’t your typical restaurant. It’s a sensory step into a bygone era. So, we captured photography that showcased the beauty of both the food and the establishment’s ambiance. We also branded a site that matched all the hard work the proprietor put into the restaurant.
Pelouze
Without an Edge
Pelouze needed photography captured for their product line. Pelouze has industry leading thermometers, but was lacking the imagery to promote this innovative product line.
An Added Edge
After carefully storyboarding what imagery would properly showcase the utility of their product line, Hardly Square did an on-location photography shoot in North Carolina. With instructional design, application (“in-use”) photography is very instrumental in visually narrating how to properly use a product. Hardly Square captured learner-centric application photographs allowing the learner to imagine themselves within the situation. Hardly Square also utilized this imagery within their custom eLearning solution.
BernzOmatic
Without an Edge
BernzOmatic needed photography captured for their eLearning course on their new product the QUICK-FIRE. BernzOmatic has industry leading industrial solutions, but was lacking the assets to promote the innovative features and benefits for their custom design Flash content.
An Added Edge
After carefully storyboarding what imagery would properly showcase the utility of the QUICK-FIRE, Hardly Square conducted a photography shoot in studio. We captured imagery of each step of the tool’s process, while recording the actual sounds of the product. The final product was high-stimulus, custom Flash content that was highly engaging, voice narrated, and interactive.
Elite Athletic Club
Without an Edge
Elite Athletic Club didn’t have any photography to visually display thier venue, equipment, and typical clientele. Visitors to their site would want to know what they would be signing up for. Elite Athletic club needed photography to support their digital marketing efforts.
An Added Edge
Hardly Square supported Elite Athletic Club’s online marketing with high resolution digital photography. We created an online image with modern aesthetics increasing the amount of unique visitors and pushing conversions.















































